This article appears in
Journal of Applied Psychology, Volume 80, Issue 5
Title: | Percentage discounts, initial price, and bargain hunting: a heuristic-systematic approach to price search behavior |
Authors: | Darke, P R Freedman, J L Chaiken, S |
Issue Date: | 1995 |
Publisher: | GESIS |
URI: | http://linatest.hebis-services.de/handle/123456789/27046 |
ISSN: | 0021-9010 |
Appears in Collections: | ASSIA |
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